Recrutas

Recrutas aimed to improve recruitment efficiency by unifying hiring workflows for companies, recruiters, and candidates into one consistent digital ecosystem. MeetLabs delivered end-to-end: strategy, brand identity, UI/UX for web and mobile apps, AI prototyping, and scalable architecture, building a foundation for matching, communication, and pipeline execution.

Hiring processes were fragmented across tools, messages, and spreadsheets, slowing decisions and creating inconsistent experiences across roles. Recrutas needed a credible brand and a role-based product experience that makes job discovery, communication, and pipeline tracking feel consistent on web and mobile. The challenge was designing a unified system that reduces friction, improves clarity, and supports scalable recruitment operations.

Strategic Consulting

Objective: Define a role-based ATS model aligning companies, recruiters, and candidates.
We mapped end-to-end hiring journeys, defined roles, responsibilities, and pipeline states, scoped the MVP, and set a roadmap to unify matching, communication, and execution without spreadsheets.

Market Research and Business Strategy

Objective: Identify friction points and adoption drivers in modern recruiting workflows.
We benchmarked ATS competitors and real team processes, captured trust signals and drop-offs, then translated insights into positioning, onboarding flow, and workflow rules that support faster decisions.

Brand Identity & Visual Strategy

Objective: Build a recruitment-tech identity that feels professional and clear.
We designed a brand system optimized for dense information: confident palette, readable typography, and scalable rules that keep product screens, sales materials, and multi-role communication consistent.

Wep & Mobile App UI/UX Design

Objective: Design connected web and mobile experiences for role-based hiring.
We designed role-specific flows for job posting, candidate review, messaging, and pipeline tracking, ensuring each role sees the right actions, the right status, and the next step instantly.

AI-Powered Automation and Prototyping

Objective: Prototype AI-assisted matching and pipeline automation behaviors.
We tested matching signals, candidate prioritization, and action prompts, validating how recommendations reduce manual screening and help recruiters and candidates move faster through stages.

Development of Web App and Mobile App

Objective: Build scalable foundations for a unified ATS across platforms.
We delivered modular web and mobile apps with consistent patterns, enabling teams to manage vacancies, pipelines, and communication in production-ready flows that scale.

Database Architecture & Cloud Deployment

Objective: Support multi-tenant hiring data with reliability and performance.
We modeled profiles, jobs, messages, matching signals, and pipeline states, preparing cloud deployment for fast retrieval, stable operation, and growth in hiring volume.

Backend Development & Integration Systems

Objective: Implement secure backend services for workflows and messaging.
We built APIs for authentication, roles, job management, messaging, matching logic, and pipeline transitions, ensuring traceable states and integration points for analytics and automation.

MeetLabs built Recrutas as a unified recruitment ecosystem: a strong brand foundation, coherent UI/UX across web and mobile apps, and a scalable architecture that supports role-based workflows. The platform centralizes matching, communication, and pipeline tracking, reducing operational friction and enabling faster, clearer hiring decisions across organizations and recruiters.

1. Consulting and Strategic Presentations

We partnered with Recrutas to shape a clear, role-based ATS narrative grounded in recruitment workflow research, user insights (companies, recruiters, candidates), and competitive benchmarking. Key deliverables included a company profile designed to communicate the platform, value drivers, and adoption path clearly.

2. Branding

Recrutas’ branding brings confidence and clarity to hiring across companies, recruiters, and candidates. A strong palette signals professionalism, while modern typography and modular identity rules keep dense information readable. The result is a recruitment-tech identity that feels trustworthy, consistent, and scalable, supporting every touchpoint from first impression to offer stage.

3. Web app

The Recrutas web app centralizes hiring in one system: job posts, candidate review, pipeline stages, and role-based communication. With clear hierarchy and reusable modules, it reduces friction in heavy workflows, improves end-to-end visibility, and speeds up decisions. Built for recruiting teams and hiring managers who need control, clarity, and execution speed.

4. Mobile app

The Recrutas mobile app keeps hiring moving: matching, messaging, notifications, and real-time pipeline status. Candidates respond fast and track progress; recruiters review, coordinate, and advance stages from anywhere. Optimized for dense data on small screens, it delivers clarity, speed, and consistent execution when hiring decisions can’t wait.

Recrutas validated a unified recruitment model by connecting candidates, recruiters, and companies through consistent workflows across web and mobile. The project strengthened brand perception, improved navigation clarity, and enabled faster pipeline execution. The platform foundation is scalable for expanded matching automation, analytics, and enterprise hiring integrations.

The challenge was to make hiring faster and more reliable in a market where teams juggle scattered tools, messages, and spreadsheets. From MeetLabs, we turned that need into a solid ATS platform connecting companies, recruiters, and candidates with role-based workflows and pipeline execution across web and mobile. Today, Recrutas is positioned to scale by adding deeper matching automation and enterprise integrations for end-to-end hiring governance.